• Mon. Sep 16th, 2024

Increasing consumer engagement through social media

Social media is a modern-day marketing phenomena. From influencers​ posting sponsored YouTube videos out of their own homes, to billion-dollar companies launching new products to their social subscribers first, the…

PerkinElmer’s Market Expansion and Business Strategy

Interview conducted by Emily MageeMar 25 2024 In this interview AZoM speaks with John Luck, Chief Commercial Officer for PerkinElmer, and Dirk Bontridder, Chief Executive Officer for PerkinElmer. They discuss…

How to Combine Traditional and Digital Marketing

Today’s consumers research products, browse and shop online, making a digital marketing strategy an essential element of any business’s marketing plan. Online marketing messages target customers with an active presence…

20 Awesome Examples Of Social Media Marketing

Technology makes the world seem a lot smaller. Keeping up with friends and family on the other side of the country or across the globe no longer requires an expensive…

How To Get Better At Social Media Marketing So You Can Actually Make More Sales

Giulia Guerrieri teaches you how to get better at marketing on social media in less time Giulia Guerrieri We’ve all heard that saying – that genius is 1% inspiration and…

Poor and Vulnerable Countries Need Support to Adapt to Climate Change

عربي, 中文, Español, Français, 日本語, Português, Русский The poorest countries face the greatest risks from climate change and require international support to finance adaptation. …