Unlocking Business Strategies through Retail Data Analytics, Retail News, ET Retail
Representative Image Retail data analytics is the act of collecting and interpreting data from all manner of customer touchpoints—buys, online behavior, feedback, even store traffic. The idea is to take…
From Search (SEO) to Answers with Generative AI
In this episode of The Marketing AI SparkCast, Aby Varma—founder of Spark Novus, which partners with marketing leaders to adopt AI responsibly and strategically—hosts Mike Ensing, Founder and CEO of…
Four pharma campaigns that made an impact on social media
Image: Shutterstock The high regulatory standards to which pharma companies are held pose a hurdle when it comes to using social media. In the UK, for example, the Prescription Medicines…
How Generative Engine Optimization (GEO) Rewrites the Rules of Search
It’s the end of search as we know it, and marketers feel fine. Sort of. For over two decades, SEO was the default playbook for visibility online. It spawned an…
Social Advertising Social Media Market Size Trends and Forecast
Social Advertising Social Media Market According to Market Research Intellect, the global Social Advertising Social Media market under the Internet, Communication and Technology category is expected to register notable growth…
Digital Silk Announces U.S. Companies Prioritize Custom Web Development to Meet Accessibility and SEO Demands
May 28, 2025 7:05 AM EDT | Source: Digital Silk Miami, Florida–(Newsfile Corp. – May 28, 2025) – Digital Silk, an award-winning web development company focused on creating brand…