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How To Use Social Media For Market Research

Market research helps us better understand our customers and uncover new business opportunities. But traditional market research is no longer enough, now that consumer preferences and market dynamics change overnight.…

A Guide to Business Strategy and Control

Key Takeaways Forward integration increases a company’s control over the distribution of its products. It involves “cutting out the middleman” by owning parts of the supply chain. This strategy can…

inDrive Reveals its 2026 Business Strategy in Indonesia, Focusing on Market Strengthening and Improving Service Quality

JAKARTA – inDrive, a global mobility and urban services platform with more than 360 million downloads, confirms its commitment to further strengthening its position in Indonesia through a sustainable business…

A Startup Marketing Plan for Entrepreneurs

New businesses often have limited budgets, but a killer marketing plan doesn’t have to be expensive. However, it requires time, effort and creativity. You’ll need to encourage innovative thinking among…

Group Strategy Strategic Priorities Capital Allocation Framework New Dividend Policy FY26 Guidance Mid-Term Ambitions Sustainability (ESG) | TUI Group

Our unique business model focuses on integration and differentiation across Holiday Experiences and Markets + Airline. Our strategy is embedded in one central customer ecosystem, underpinned by our Sustainability Agenda…

How Capital Constraints Shape Business Strategy More Than Market Demand

Business strategy is often framed as a response to market demand. Leaders study customers, analyze competitors, and track trends, believing that demand signals dictate what a company should build, sell,…