How to Create Black Friday Social Media Campaigns
Black Friday is almost here. But don’t expect busy shopping malls and crowded parking lots. Your customers will be looking for deals online and on social media. According to the…
From SEO to GEO, hotels confront the future of digital discovery
Having restructured and centralized his team at L+R Hotels, group chief commercial officer Joe Pettigrew is ready for the next challenge: transitioning from SEO to GEO. GEO, short for generative…
Rylee + Cru Unifies Three Brands and Expands Into Retail while Maintaining 25% Ecommerce Growth
Founded by illustrator Kelli Larson and her dad Kevin Murray and inspired by her own children, Rylee + Cru alongside sister brands Quincy Mae and Noralee has built their success…
Why Executive Voices on LinkedIn Matter More Than Ever
More companies are starting to see just how powerful their executives’ voices can be on LinkedIn. A strong presence from leadership is no longer just about sharing news or attracting…
Branding, Survival And The State Of SEO
Branding has never been more important. Online audiences continue to yearn for connection, and a strong brand identity can bridge the gap. Katie Morton, Editor-in-Chief of Search Engine Journal, sits…
Monetary Authority of Singapore seeks social media partner for MoneySense
MoneySense, Singapore’s national financial education programme under the Monetary Authority of Singapore (MAS), is looking for a partner to manage its social media strategy, content production, and account management. The…