Product Development Process: An 8-Step Guide to Bring Ideas to Market (2026)
For John Thorp and Buzz Wiggins, founders of portable water carbonation system Aerflo, there was a gap in the market for carbonated water lovers. “As we looked at the options…
The biggest SEO lessons in 2025 for publishers
AI-powered search rewrote the rules of SEO this year with diminishing click-through rates and referral traffic upending decades of SEO strategies. In kind, publishers shifted from optimizing headlines and keywords…
Social Media & Marketing Coordinator
Do you care about community? Would you like to help empower extraordinary people and initiatives, uplift deserving community members and support non-profits? Make a difference where it matters most—right here…
The rise of GEO: Why hotel marketers need to think beyond SEO
It’s true: SEO is undergoing its most significant evolution in decades. As travelers increasingly turn to artificial intelligence (AI) assistants for booking research, hospitality and hotel marketers face a critical…
5 Key Enterprise SEO And AI Trends For 2026
Enterprise SEO is at the center of some fascinating and fundamental shifts right now. From mainstream media coverage in the Wall Street Journal and Forbes to the Associated Press, Business…
Audiences overwhelmingly prefer user-generated content over standard ads, AI
The news: User-generated content (UGC)—defined as organic content from everyday users rather than content posted by brands, agencies, or paid partners—is proving critical for reaching key demographics. Seventy percent of…