American Egg Board takes another crack at social media marketing post-bird flu setbacks
CHICAGO: The bird flu’s multi-month chokehold on the egg industry is now fading into memory. Trader Joe’s has taken down in-store signs asking grocery shoppers to kindly limit egg purchases…
Big Brands Are Spending More on Influencer Marketing
Influencer marketing budgets are growing, as more and more brands look to tap into the popularity of online creators to boost their branding efforts. Because these days, big-name YouTubers and…
Social media creators to overtake traditional media in ad revenue this year | Advertising
Content on platforms such as YouTube, TikTok and Instagram will attract more advertising income this year than content from traditional media companies, according to research, marking a “huge cultural shift”…
15 Social media monitoring tools for better insights in 2025
Key Takeaways Stay informed and responsive: Social media monitoring tools track mentions, hashtags, and keywords to help manage brand reputation, prevent crises, and respond to customer feedback in real time,…
The State of Social Media 2025
A new Instagram app. So many (too many?) AI-generated action figures. Le Poisson Steve. Not even halfway through 2025, we’ve endured enough platform news and unexpected content trends to fill…
Fashion’s Digital Runway: How Social Media Marketing Drives Brand Success
In today’s digitally driven market, social media has become a vital tool for fashion and clothing brands looking to establish a dynamic presence, connect with consumers, and drive sales. With…