AI in Social Media Market Analysis And Growing Trends
Google (US), Meta (US), IBM (US), Sprout Social (US), Sprinklr (US), AWS (US), LivePerson (US), HubSpot (US), Microsoft (US), Adobe (US), Baidu (China), OpenAI (US), Hootsuite (US), Qualtrics (US), Brandwatch…
Color complexity in social media posts leads to more engagement, new research shows
If you work in digital marketing, you don’t need to be told a picture’s worth a thousand words. More than half of content marketers say images are crucial for achieving…
Social Media Marketing to “Zennials” Is Complex, but Effective
Social Media Marketing to “Zennials” Is Complex, but Effective getty Every year, market researchers slice and dice the vast army of consumers by generation, studying them for their retailer clients…
Small businesses are getting creative on social media
A chef at a small Mexican restaurant in Georgia flips a chicken and gets 1.2 million views. A real estate agent pretends to fall in a listing video and racks…
How AI Can Boost Your Social Media Strategy During Seasonal Surges
According to Sprout’s The Social Media Productivity Report, social media marketers spend an average of 40 hours per week on management tasks, with some clocking in over 60 hours. Plus,…
Top Social Media Conferences To Watch in 2025
The social media industry is facing immense change, from mounting pressure from outside organizations and evolving corporate social media policies to the rapid development of AI in social media marketing.…