How creators and platforms power shopping in 2026
What is social commerce? Social commerce is the integration of ecommerce functionality into social media platforms, enabling consumers to browse, discover, and purchase products directly within apps like TikTok, Instagram,…
How young content creators plan to balance their social media success and campus life
Growing up, Sofia DelGiudice never imagined her father’s annual back-to-school tradition would be a pivotal moment in her social media career. Before starting university two years ago, the 19-year-old content…
Social media creators to overtake traditional media in ad revenue this year | Advertising
Content on platforms such as YouTube, TikTok and Instagram will attract more advertising income this year than content from traditional media companies, according to research, marking a “huge cultural shift”…
Wine From Your Favorite Social Media Creators
So, you’re a creator for social media sites like Instagram, TikTok, or YouTube, and you’re selling things like T-shirts and mugs but would love to sell premium products, like say,…