The Future of Social Media: 2026 Predictions
The social landscape is shifting faster than at any point in the past decade. 2026 is poised to redefine how brands show up online. Emerging platforms are gaining traction, algorithms…
How Shopify helped The ALDO Group future proof its commerce stack
In 2017, The ALDO Group did what many retailers at the time were doing: they built a composable commerce stack because nothing off the shelf could fully handle their needs.…
The future of SEO in a machine-first world
The evolution of search Search is evolving faster than anyone anticipated. With the rise of generative AI and large language models (LLMs), people no longer browse through pages of results…
Snap Insights: The future of marketing – navigating the new era of AI
When it comes to generative AI, the buzz is undeniable. Everyone’s talking about it, but the question remains: how much of it is truly transformative, and how much is just…
From SEO to GEO, hotels confront the future of digital discovery
Having restructured and centralized his team at L+R Hotels, group chief commercial officer Joe Pettigrew is ready for the next challenge: transitioning from SEO to GEO. GEO, short for generative…
How brands and retailers are preparing for GEO, ‘the future of SEO’
After years of retooling their businesses for search engines, brand and retail leaders say they’re getting ready for a new frontier: GEO. The term, which means generative engine optimization, refers…
