Social media in 2026: why reach is losing ground to real relationships
Speaking at The Drum’s Predictions, leaders from Born Social, Garnier and Primark said brands are being forced to rethink how they define success on social. Big numbers still look good…
90% of businesses fear losing SEO visibility as AI reshapes search
Nearly 90% of businesses are worried about losing organic visibility as AI transforms how people find information, according to a new survey by Ann Smarty. Why we care. The shift…
SEO. Is Google losing the game? This is how search engine usage has changed in just six months
GEMINI AI The online search landscape is undergoing an unprecedented transformation. According to the latest update of the report “How People Search Today: A Study on Evolving Search Behaviors in…
Pinterest Promises New Era of Advertising Performance (without Losing the Positivity)
At its annual advertiser summit this week, Pinterest presented a pin-worthy pitch to marketers — that the platform has grown its audience and improved advertising performance without sacrificing its feel-good…