Most Popular Social Media Platforms in 2024 [Nov ‘24 Update]
Before launching your social media marketing strategy for your ecommerce business, you need to first get an overview of the distribution of social media usage. Given the growing penetration and…
Paid Social: Top Platforms and Tips for Effective Social Media Ads (2024)
Can you believe the very first television commercial in the United States aired in 1941? More than eighty years later, advertisements have drastically evolved into digital ads on search engines…
Emplifi Social Media Marketing Solutions outperform other platforms
Emplifi, a top customer engagement platform, announced that Emplifi clients consistently outperform other content across social media platforms, achieving 1.5x more interactions on average. For retail brands specifically, the impact…
Best Social Media Platforms For Marketing In The World
Social media has taken over the digital world of today. With a few billion users on each platform globally, they are the number one channel for advertising due to their…
Social media platforms fuel AI ad rush with new creative tools
The AI arms race continues as social platforms have spent the last few months releasing generative AI-powered creative tools to (theoretically) allow marketers to move faster to generate ad copy…
Mastering Social Media Marketing – Platforms, Engagement, and ROI
Social media marketing has become an essential component of business strategy, playing a pivotal role in brand building, customer engagement, and revenue generation. With the rapid growth and influence of…