What Social Media Managers Need From Their Marketing Teams
Social media managers have no shortage of advice on how to do their jobs better. Everyone with an Instagram account and a pulse think they know how to run a…
7 Benefits Of AI For Social Media Marketing
Just like many other sectors, social media marketing is being swept away by the tide of artificial intelligence (AI). Artificial intelligence (AI) tools and technologies are revolutionizing the way companies…
E-Commerce & Social Media Advertising in the Age of Influencers
Authored by Raghunandan Saraf, Founder and CEO, Saraf Furniture Fundamentally, the increase in e-commerce has changed how consumers buy things. People can now find almost everything while at home as…
Alexis Harris Leads Delaware’s Social Media Renaissance
Three years ago, Alexis Harris created a Google Doc titled “Advertisement Venture 2021.” She had a goal to create something worthwhile, but she wasn’t sure what it would look like…
Educating Startups on Effective Social Media
Nazar Babenko, a well-respected figure in the digital marketing world, has dedicated much of his career to helping startups succeed through the power of social media. With his extensive experience…
Digiday+ Research: TikTok moves ahead of YouTube for brands’ video-focused social media marketing
YouTube is likely the first platform that comes to mind when marketers are thinking about their video strategies, but when it comes to video-focused social media, TikTok has undeniably strong…