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9 Social Media Listening Metrics to Track in 2024

Social media can sometimes feel like the wild west. Brands know they should post content on social media. But without the right metrics, it’s hard to understand if these efforts…

Social media marketers share what TikTok group chats mean for brands

TikTok has taken another step into the messaging business. On Monday, the platform released an update that allows group chats of up to 32 people. Users can now share videos…

Social Media Is the Top Marketing Channel for Travel Agents

Travel advisors use social media as a way to market their services, and nearly 40% say content marketing plays a large role in their overall strategy, according to the latest…

13 Tips To Make Better Visual Content for Social Media

Much like the common crow is attracted to shiny objects, social media users love some good visual content. We usually experience social content with our eyes first, after all. And…

Marketers Take Note: Attention on Social Is Shifting

We’re currently seeing some big shifts in the social media marketing space, as the platforms continue to refine their algorithms and approaches aligned to different elements. Over the past year,…

How can brands use Ai for even better social media? : The British Beauty Council

In its new report, Dash Hudson uncovers the ways in which brands can harness Ai in their social media strategies without sacrificing creativity and authenticity Over the last year, Ai…