JAKARTA – inDrive, a global mobility and urban services platform with more than 360 million downloads, confirms its commitment to further strengthening its position in Indonesia through a sustainable business strategy that focuses on improving service quality, as well as strengthening market development strategies. In 2026, Indonesia is projected to remain inDrive’s priority market in Southeast Asia, along with its stable growth potential and market share.
As part of its strategy to strengthen the market in the country, inDrive has prepared a series of hyperlocal programs designed specifically to meet the needs of users in its operational cities. This strategy is in line with the company’s efforts to support the integration of an inclusive ecosystem and be able to respond to existing mobility challenges.
Not only focusing on the development of services in various regions, inDrive will also carry out optimization and relaunch in existing cities to increase efficiency, product quality, and strengthen brand awareness at the local level.
Evgenia Matrosova, Chief Ride-Hailing Officer inDrive explained related to inDrive’s business projection in Indonesia in 2026.
“We see Indonesia as a strategic market with very strong dynamics. In 2026, our focus is on building sustainable growth by providing reliable, transparent, and beneficial services for both users and drivers,” he said in a written statement, Tuesday, January 27.
In line with its expansion efforts, inDrive also continues to innovate through the development of new features and products that match the characteristics and needs of users in Indonesia. This initiative is aimed at encouraging significant growth in terms of the number of active driver users, while strengthening the loyalty of the inDrive community.
Quality and safety aspects remain the main pillars of inDrive’s business strategy. The company will strengthen the driver training program to ensure consistent and professional service standards, supported by a standardized recruitment process. In the field of technology, inDrive implements superior features to provide optimal protection for passengers and drivers.
“We believe that business growth must go hand in hand with increased quality and safety. Investment in training, safety aspects, and driver welfare are the main foundations of inDrive’s strategy,” added Evginia.
To enrich the user experience, inDrive also targets the expansion of strategic cooperation with various local and national brands. This collaboration will bring added value through incentive programs, increased loyalty, and exclusive offers for users and drivers in various cities.
Facing the increasingly competitive ride-hailing industry competition, inDrive adopts a business strategy that is adaptive to market dynamics, technological developments, and government regulations. This approach ensures a balance between the sustainable growth of this industry in the country.
Seeing the potential for growth and the strategic role of the domestic market, inDrive places Indonesia as one of the main focuses in Southeast Asia by 2026. Armed with a strategy based on local needs, sustainable innovation, and strengthening service quality, inDrive targets Indonesia to grow as the leading ride-hailing market in the region.
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