Embedding social goals into business strategy drives profit and purpose
A new study published in the Journal of Marketing reveals that organizations integrating social goals into their core business strategies not only contribute positively to society but also unlock significant…
Social Media Marketing Guide Reveals Proven ROI Strategies Across Major Platforms
New guide offers actionable insights for engaging audiences, maximizing ROI, and navigating a rapidly evolving social media landscape AUSTIN, Texas, June 5, 2025 /PRNewswire/ — Orange 142, a division of…
Orange 142 Releases Social Media Marketing Best Practices For Brands to Drive Stronger Social Media Campaigns and ROI
New guide offers actionable insights for engaging audiences, maximizing ROI, and navigating a rapidly evolving social media landscape AUSTIN, Texas, June 5, 2025 /PRNewswire/ — Orange 142, a division of…
The state of social media marketing for publishers
This State of the Industry Report, produced in partnership with Piano, explores how publishers engage with social media, specifically paid social media, what strategies they use, the challenges they encounter…
How Social Media Ads Services Can Elevate Your Brand In 2025
Social media has developed into much more than just a forum for interpersonal communication in today’s technologically advanced world; it is now a potent commercial tool that may increase awareness,…
SMBs Turn to AI to Supercharge Social Media Marketing and Content Creation
Key takeaways AI adoption: 38% of SMBs are using AI for various functions, with 28% using it for marketing and social media. Social media influence: 76% of SMBs report that…